What is a brochure-style web site?

Brochure-style sites are abundant on the web—the format gets its name because these sites often start from a print brochure as the basis for the site. Basic pages usually include: home, contact us, products (or services), FAQs, about us (or mission), and related sites (links of interest).

Personalize one of these client profiles

Non-profit fundraiser
[diigo tag: fundraiser]

Restaurant owner
[diigo tag: restaurant]

Homeowners association
[diigo tag: homeowners]

University course instructor
[diigo tag: faculty]

Personal portfolio site
[diigo tag: portfolio]

Make your own creative brief
[diigo tag: inspiration]

 

Objective and requirements

To: ART 307 web site designer

From: Chef Alistair Cooke

Re: Web site commission

Thank you for accepting the request to design a web site for my restaurant, Restaurant Imaginario. I would like you to apply your experience as a user of many web sites to to the design of a basic, 5-page web site for my restaurant.

What is the purpose of the web site and the user demographic?
The purpose of the web site is two-fold: to attract new clientele and to retain existing clientele. The site must introduce the restaurant to individuals that are not familiar with it and it must present new information to returning web site visitors.

What is the content for the web site?
General info (home page), menu page, calendar of events, picture gallery, and contact page.

What other functionality (beyond content delivery) must the web site have?
The contact page should have a mechanism for collecting inquiries from prospective patrons.

What adjectives could be used for my web site?
Innovative, refreshing, nutritious, fun.

Who are my competitors?
I will leave it to you to evaluate model web sites and to design a web site that is comparably functional and offers an acceptable design. Share your aspirational web sites using the Diigo Art 307 group bookmark "restaurant".

What are the goals of the site and how will it be judged?
Be sure you have read and understand the assignment and objectives. Review the accompanying rubric to understand how the project will be assessed.

Sample home page text content:

For more than fifteen years, the locally owned 'Restaurante Imaginario' has been offering a menu that brims with Italian, Spanish, French, and Greek cuisine. The extensive menu boasts tapas, fresh salads and seafood, paella, pastas, grilled and organic specialties, wood oven pizzas and house made desserts. Over forty wines by the glass and lively Tapas Hour everyday from 3:00 to 6:30.